Huang Ke Taiwanese Shawarma originated from a night market cart in 2000. Through its passion for food and commitment to quality, the restaurant blends international flavors with local Taiwanese tastes, creating a familiar and affordable Taiwanese street food. With sales exceeding 400 servings daily, the restaurant has become a beloved first bite in countless people's memories. Qingcheng Design created a new brand identity for Huang Ke, extending from the logo and IP design to the store's visual identity, conveying the brand's warmth and deliciousness.